LOUISVILLE, Ky. — January 5, 2018 — From the Always-Brings-Up-Politics-at-the-Dinner-Table Guy to the Mrs. Knows-It-All with the smartest, most talented kids, the kitchen is where the good, the bad and the messy happen. At GE Appliances, we know you can’t always control your family, but you can control your view with the largest selection of premium finishes available.
“Life in the kitchen can be hectic and messy, but it can still be your happy place,” said Marc Hottenroth, industrial design leader, GE Appliances. “We’ve focused on creating more timeless, stylish and inspiring premium finishes than anyone else—so you can take a deep breath, count to 10 and enjoy the view.”
Available on select GE®, GE Profile™ and GE Café™ products, owners can now choose from four distinctive premium finishes:
- Black Stainless (new) – a tinted, clear finish reveals a distinctive visible grain, while still providing easy cleaning
- Stainless – a classic, stainless steel, professional-inspired look that’s durable and versatile
- Black Slate – a dark matte finish that perfectly blends durability and distinction
- Slate – a matte look that hides fingerprints and blends seamlessly into any décor
“You have spoken, and we have listened,” Hottenroth said. “We’ve married industry-first features and the distinctive styling that can bring harmony to even the most hectic of kitchens. It’s all part of GE Appliances’ ongoing commitment to bringing our owners ‘good things, for life.’”
For more information on GE Appliances’ industry-leading premium finishes designed to enhance the everyday lives of owners, visit http://www.geappliances.com/finishes.
About GE Appliances
GE Appliances, a Haier company, creates “good things, for life” through our passion for great appliances and the happiness they can bring to every household. With the Hotpoint, GE®, Haier, GE Café™, GE Profile™ and Monogram® brands, owners have more choices for making their kitchens and homes amazing each day. Our products include refrigerators, freezers, cooking products, dishwashers, washers, dryers, air conditioners and water filtration systems. For more information, visit www.geappliances.com/our-company.