LOUISVILLE, Ky – April 28, 2025 – Just in time for warmer spring temperatures, GE Appliances, a Haier company, is expanding its portfolio of room air conditioners (AC) to include new, powerful solutions across its GE Profile™ and GE® brands. Equipped with customizable functionalities and exceptional performance, these modern advances feature consumer-centric designs that provide a solution for every household’s needs and preferences from temperature control to energy efficiency to design.
New solutions include:
- GE Profile™ Dual-Hose, Inverter Portable AC Line-Up: Delivering 10,000 and 12,000 BTUs, the new GE Profile Dual-Hose, Inverter Portable AC is engineered with cutting-edge inverter technology that adjusts cooling power to maintain a desired temperature and conserve energy usage, offering up to 75% more energy efficient operation1. The line-up is packed with convenient features that provide advanced temperature control and flexibility, including:
- An innovative dual hose system that delivers increased air flow for faster, more efficient cooling. The 12,000 BTU model also features powerful heat pump technology to enable additional heating capabilities for all-season comfort.
- Maximized convenience and versatility with three cooling modes, three fan speeds and a built-in dehumidifier. Made by the quietest portable AC brand in the U.S.2, the line-up operates as low as 42 dBA to deliver powerful cooling without disruption.
- Its contemporary form and function blend the sleek, modern design with innovative features consumers expect from GE Profile. Owners can enjoy Wi-Fi connectivity and geolocation technology, which automatically activates Home or Away Mode based on your phone’s proximity to ensure the AC adjusts the temperature and maximizes overall efficiency
- Effortless customization with the digital LED display, a remote control or the SmartHQ™ app that enables voice control and the power to manage settings from anywhere.
The GE Profile Dual-Hose, Inverter Portable AC is currently available in 10,000 BTU for a MSRP of $579 and efficiently cools medium-sized rooms up to 450 square feet. The 12,000 BTU model for cooling large rooms up to 550 square feet will be available in June 2025 for a MSRP of $629.
- GE® Smart Heat/Cool with Heat Pump Window AC Line-Up: The latest iteration of the GE Smart Heat/Cool Window AC achieves better cooling efficiency and heating performance at cooler temperatures, all while lowering operation costs. Key features include:
- Maximized performance thanks to innovative heat pump technology with advanced inverter technology that drives energy efficient operation.
- Compact, easy-to-install design to seamlessly fit more windows. Available in 8,000 and 11,000 BTUs, both models are also equipped with a standard 115-volt outlet for greater installation flexibility and compatibility.
- Enhanced comfort with three cooling modes, three heating modes, and three fan speeds, it provides personalized comfort year-round.
- Seamless customization to achieve the perfect temperature using the remote control or by managing settings and monitoring the AC from anywhere with the WiFi enabled SmartHQ™ app.
The GE Smart Heat/Cool with Heat Pump Window AC is currently available in 8,000 BTU for a MSRP of $489 to cool medium-sized rooms and 11,000 BTU for a MSRP of $599 to cool large rooms.
- GE® Black Window AC Line-Up: Available in 5,000 or 6,000 BTUs, the new GE Window AC is engineered to deliver total flexibility, optimal comfort, convenience and style. Key features include:
- Enhanced performance by distributing cool air evenly throughout the room to achieve your ideal temperature and elevate comfort.
- Modern black design that seamlessly compliments black windowpanes and provides a stylish departure from the standard white AC design.
- Maximized convenience to existing features that owners expect from GE’s industry leading AC portfolio while maintaining an entry level price point for greater accessibility to enhanced comfort.
Ideal for small rooms up to 250 square feet, the GE Black 5,000 BTU Mechanical Window AC is currently available for a MSRP of $159 and the GE Black 6,000 BTU Electronic Window AC is available for a MSRP of $219.
“Temperature is a deeply personal preference, with everyone having their own ideal level of comfort. Whether you're cooling down on a hot summer day or warming up during chilly evenings, the versatility offered across these new line-ups provides an even more tailored solutions that meet those individual needs,” said Daryl Williams, executive director of global specialty products for GE Appliances. “We’re excited to introduce our expanded AC portfolio that grants greater accessibility to expertly designed solutions at every price point, empowering homeowners to have more control over their environment, comfort and energy usage.”
For more product details or to purchase online, visit www.geappliances.com.
About GE Profile™
As a leader in connected appliances, GE Profile offers kitchen and laundry solutions with sleek aesthetics and leading-edge features that simplify daily life. At the intersection of meaningful technology and sophisticated design, GE Profile brings smarter innovation to life through its line of major and small appliances. For the latest products, visit www.geprofile.com or @geprofile on Instagram, TikTok, Pinterest or YouTube.
About GE Appliances, a Haier company
At GE Appliances, a Haier company, we come together to make good things, for life. Headquartered in Louisville, Kentucky, we are a leading U.S. manufacturer of home appliances with 15,500 team members nationwide. GE Appliances, found in half of all U.S. homes, is proud to be rated America’s #1 Appliance Company3 and trusted by millions of families nationwide. We manufacture and sell products under the Monogram™, Café™, GE Profile™, GE®, Haier™, and Hotpoint™ brands. Our operations support nearly 90,000 additional American jobs and represent an investment of more than $2 billion since 2016. We are deeply committed to the communities where we live and work, passionate about getting closer to our product users to understand their needs and driven by the belief that there’s always a better way.
To learn more about our company, brands, career opportunities, and impact, visit geappliancesco.com or connect with us on LinkedIn
1 Than DOE minimum efficiency model of comparable capacity
2 Based on avg sound ratings by brand of 5K-24K BTU Window AC from publicly available info, compared to 74% of the product in the US WAC category per Traqline 9/21.
3 OpenBrand Consumer Tracking Survey, Q1 – Q4 2024, Based on Volume of Total Majors/MO/RAC – Retail Units
At GE Appliances, a Haier company, we come together to make good things, for life. Headquartered in Louisville, Kentucky, we are a leading U.S. manufacturer of home appliances with 15,500 team members nationwide. GE Appliances, found in half of all U.S. homes, is proud to be rated America’s #1 Appliance Company1 and trusted by millions of families nationwide. We manufacture and sell products under the Monogram™, Café™, GE Profile™, GE®, Haier™, and Hotpoint™ brands. Our operations support nearly 90,000 additional American jobs and represent an investment of more than $2 billion since 2016. We are deeply committed to the communities where we live and work, passionate about getting closer to our product users to understand their needs and driven by the belief that there’s always a better way.
To learn more about our company, brands, career opportunities, and impact, visit geappliancesco.com or connect with us on LinkedIn
1 OpenBrand Consumer Tracking Survey, Q1 – Q4 2024, Based on Volume of Total Majors/MO/RAC – Retail Units