LOUISVILLE, Ky, Aug. 7, 2023 – GE Profile™ continues to bring superior features and smarter innovation with the launch of the GE Profile 4-Door French Door Refrigerator with Dual-Dispense AutoFill Pitcher. In 2022, more than 44% of consumers purchasing 3+ door refrigerators chose a model with no external dispenser,[1] signaling an appetite for a refrigerator that has a clean exterior aesthetic without sacrificing convenient access to premium filtered water in the fridge.

The GE Profile 4-Door Refrigerator meets this consumer demand by offering the Dual-Dispense AutoFill Pitcher that holds 60 oz of filtered water. Additionally, it gives users the convenience of accessing water in two different ways. First, users can leave the pitcher in the dock of the refrigerator and use the spout under the handle to dispense into a cup or water bottle. Alternatively, users can take the dishwasher safe, BPA-free pitcher outside of the refrigerator to pour water at the table. This innovative new pitcher automatically refills itself when placed on its dock inside the refrigerator, so owners have a pitcher of chilled, filtered water ready anytime.

“We’re excited to introduce this new refrigerator and give owners a more seamless experience from the inside, out,” said Jason May, executive product director of French-door refrigeration at GE Appliances. “The exterior of the refrigerator presents a sleek, clean aesthetic while the inside offers the convenience of two dispensing options without sacrificing shelf space.”

The refrigerator also includes some of the existing features customers already love from GE Appliances’ four-door line-up, including the LED Light Wall that enhances visibility throughout the interior to easily find even the smallest of items, and an adjustable temperature drawer equipped with four settings to store specific types of food and drinks at the ideal temperature. It also features soft close drawers, TwinChill™ Dual Evaporators, and a removable bin caddy. It comes with built-in WiFi powered by the SmartHQ app so users can track the water dispensed for household consumption, customize settings like the wall brightness and enable features like Turbo Cool and Turbo Freeze.

This standard-depth refrigerator offers 28.7 Cu. Feet of storage. Available in Fingerprint Resistant Stainless, the GE Profile 4-Door French Door Refrigerator with Dual-Dispense AutoFill Pitcher is now available at retailers nationwide for a suggested retail price of $3,999.

A similar model is also available now under the CAFÉ™ brand at retailers nationwide for a suggested retail price of $4,399. It is available in all CAFÉ finishes, including Matte White, Matte Black, and Stainless Steel with a choice of customizable handles in six finishes, as well as Modern Glass. In keeping with the CAFÉ aesthetic, all products feature a gray interior with copper accents, and the layout is optimized for entertaining with features like the flatbread freezer compartment.

GE Appliances will continue to roll out additional models with the Dual-Dispense AutoFill Pitcher under both GE Profile and CAFÉ brands later this year and into early 2024. 

About GE Profile™

As a leader in connected appliances, GE Profile offers kitchen and laundry solutions with sleek aesthetics and leading-edge features that simplify daily life. At the intersection of meaningful technology and sophisticated design, GE Profile brings smarter innovation to life through its line of major and small appliances. For the latest products, visit www.geappliances.com/ge/profile.htm or @geprofile on Instagram, TikTok, Pinterest or YouTube.

[1] According to data from the Association of Home Appliances Manufacturers (AHAM)

About GE Appliances, a Haier company
At GE Appliances, a Haier company, we come together to make "good things, for life." We're creators, thinkers and makers who believe that anything is possible and that there’s always a better way. We’re a company powered by our people, made stronger through our diversity — allowing us to grow closer than ever before to our owners, anticipate their needs and enhance their lives. Today, our appliances are in 50 percent of all U.S. homes, and our business is committed to serving every family in the country. We manufacture and sell products under the Monogram®, Café™, GE Profile™, GE®, Haier™ and Hotpoint™ brands. Our products include refrigerators, freezers, cooking products, dishwashers, washers, dryers, wine & beverage centers, air conditioners, small appliances, water filtration systems and water heaters. For more information on our company, brands, and corporate citizenship, visit www.geappliancesco.com.