LOUISVILLE, Ky.—January 5, 2017—As millennials purchase their first starter homes and baby boomers migrate to smaller spaces with appliances in rooms beyond the kitchen, the design of kitchen appliances has seen a shift as well. In fact, U.S. construction of smaller homes has reached some of the highest levels in the past 40 years*. Answering the need for appliances that cater to small space living, Haier will showcase a suite of smaller appliances at CES 2017.
“Small space living provides unique challenges that we’re addressing with a suite of kitchen appliances,” said Wayne Davis, General Manager, Haier Brand, at GE Appliances, a Haier company. “With clean designs and great features, Haier delivers smart ideas that let consumers make the most of their space.”
Shifting U.S. Perceptions
While smaller appliances have long been common in European and Asian markets, the U.S. market has been slower to adopt more compact solutions. In the past, smaller appliance sizes may have been perceived as cheap, but now they can be just as luxurious as their larger counterparts.
Haier’s Small Space Living solutions are aesthetically pleasing, without compromising functionality.
Small space living appliances include:
- 24” 2.0 Cu. Ft. Gas Freestanding Range (MSRP $1,100)
- 24” Electric Cooktop (MSRP $600)
- 24” Single 2.0 Cu. Ft. Left/Right Swing True European Convection Oven (MSRP $1,000)
- 14.2 Cu. Ft. French Door Refrigerator with capacitive touch controls (MSRP $1,200)
- 24” Black Glass Slanted Hood (MSRP $600)
- 18” Top Control Dishwasher (MSRP $800)
- 24” 2.0 Cu. Ft. Combination Washer/Dryer with stainless steel drum (MSRP $1,200)
While consumers migrate to smaller spaces, full-service kitchens are still a must. With Haier’s Small Space Living solutions, small appliances can still be a big part of a kitchen.
*U.S. Census, 2014
About GE Appliances, a Haier company
GE Appliances, a Haier company, makes moments that matter for our owners through our passion for making great appliances and providing unparalleled services. Owners have more choices than ever before under the Hotpoint, GE®, Haier, GE Café™, GE Profile™ and Monogram™ brands. Our products include refrigerators, freezers, cooking products, dishwashers, washers, dryers, air conditioners, water filtration systems and water heaters. For more information visit www.geappliances.com/our-company.