LOUISVILLE, Ky., Feb. 27, 2024 – CAFÉ™ is launching a new dishwasher solution with its launch of the CAFÉ Single Drawer Dishwasher. Installed at counter height so owners don’t have to bend over to load or unload dishes, it is the perfect solution for those who seek out ease and accessibility but don't want to sacrifice style.
On its own, a single dish drawer is an ideal solution for flexibility in the kitchen and beyond. Outfit the home bar, scullery kitchen, mother-in-law suite, pool house or more with additional dishwasher flexibility throughout the home. Two units in the kitchen allow for a beautiful aesthetic that matches ergonomic design with ease and convenience.
Building on CAFÉ's existing dish lineup, this latest innovation comes as a natural evolution of the brand’s Dishwasher Double Drawer, taking inspiration from its comfortable design, convenience and distinct appearance.
“With each home comes unique needs. Maybe you’re looking for greater functionality in your kitchen or looking to outfit an alternative space like a coffee bar or basement entertaining space with fully functional appliances. With this new dishwasher, you have more choice while being able to stay true to your style,” said Justin Bovard, executive director of product management for dishwashers.
“In fact, these additional spaces seem to be growing in popularity – in a recent survey[1] that GE Appliances conducted among custom home builders, 92% said they were likely to design a space with this dishwasher. Of the areas of the home they’d design a space for a product like this, the most popular were scullery kitchen (22%) bar area (20%) and mother-in-law suite (18%) – indicating an increasing desire for dishwashers in more areas of the home,” said Bovard.
The CAFÉ Single Dishwasher Drawer is 24” wide — the same width as a traditional dishwasher and holds up to seven place settings, including large pots. It also offers a Knock to Pause feature that allows you to pause mid-cycle simply by knocking on the door to add items.
Beyond the features of the Dishwasher Double Drawer, it offers WiFi for additional convenience and control. Monitor performance, check status and automatically reorder detergent from the palm of your hand.
In keeping with the customizable offerings of the CAFÉ brand, owners can combine any of CAFÉ's three signature premium finishes and six hardware options to create a stylish appearance to reflect their personal tastes.
The CAFÉ Single Dishwasher Drawer is available at select retailers starting at $1,299. It will make an appearance at the CAFÉ booth at KBIS this year, showing designers and builders how to leverage this functional piece with utmost style. Visit the CAFÉ KBIS booth #W2317 or schedule a booth tour by emailing geappliances@allisonworldwide.com.
For more information about CAFÉ and available products, visit cafeappliances.com or follow @cafeappliances on Instagram, TikTok, Pinterest, or YouTube.
[1] CAFÉ Dishwasher Drawer Concept Survey, Southern Living Custom Builders
About CAFÉ™
As a leader in design choice and performance, CAFÉ™ offers a full suite of distinct kitchen appliances with elements inspired by the latest fashion trends. Offering customizable appliances at a mass premium price point, CAFÉ fuels self-expression by empowering its owners to reflect their own style and personality through its line of major and small kitchen appliances. For the latest products, visit www.cafeappliances.com or follow @cafeappliances on Instagram, TikTok, Pinterest, or YouTube.
At GE Appliances, a Haier company, we come together to make good things, for life. Headquartered in Louisville, Kentucky, we are a leading U.S. manufacturer of home appliances with 15,500 team members nationwide. GE Appliances, found in half of all U.S. homes, is proud to be rated America’s #1 Appliance Company1 and trusted by millions of families nationwide. We manufacture and sell products under the Monogram™, Café™, GE Profile™, GE®, Haier™, and Hotpoint™ brands. Our operations support nearly 90,000 additional American jobs and represent an investment of more than $2 billion since 2016. We are deeply committed to the communities where we live and work, passionate about getting closer to our product users to understand their needs and driven by the belief that there’s always a better way.
To learn more about our company, brands, career opportunities, and impact, visit geappliancesco.com or connect with us on LinkedIn
1 OpenBrand Consumer Tracking Survey, Q1 – Q4 2024, Based on Volume of Total Majors/MO/RAC – Retail Units