LOUISVILLE, Ky., Feb. 8, 2022 — CAFÉ™ appliances today unveiled a new lineup of drawer-style appliances to expand its current product portfolio. Each product is vailable in the personalized, fashion-forward finishes for which the brand is known.
“With eyes on home design and function now more than ever, CAFÉ continues to introduce appliances that deliver trusted performance and personalized design options,” said Wayne Davis, senior brand director for CAFÉ. “The new CAFÉ drawers are designed to create flexibility in kitchen zones that reflect the aesthetic of the homeowner and meets the needs of their lifestyle.”
New Drawer Collection for 2022:
CAFÉ™ Dishwasher Drawer (available Q2 2022, $1,299 for Stainless Steel and $1,449 for Matte Black & Matte White)
Ever wish your dishwasher could do two things at once? Now it can. The CAFÉ™ Dishwasher Drawer is the ultimate multi-tasking dishwasher, offering two dishwasher drawers in the same space as a traditional, single dishwasher. Use one drawer to run a half load or run both drawers at the same time using separate load settings and temperatures to best clean what you put inside. In addition to allowing consumers to personalize how they wash dishes, the drawers are available in finishes that best suits the aesthetic of the home. The Dishwasher Drawer is available in some of CAFÉ™’s favorite finishes, Matte White, Matte Black and Stainless Steel, and has four customized handle finish options for a bespoke result.
CAFÉ™ Built-In Microwave Drawer Oven (available March 2022, $1,599 for Stainless Steel and $1,699 for Matte Black & Matte White)
For those who need the speed of the microwave, but don't want to put it on display, the built-in drawer microwave removes this essential appliance from plain sight. Tucking the microwave under the counter clears clutter and maximizes space for meal prep. Its sleek design features a glass control panel and is available in the CAFÉ™ finishes you already love, including Matte Black, Matte White and Stainless Steel, for an elevated, personalized touch. CAFÉ™ microwave ovens offer convenient cooking in just one touch. Achieve crisp, golden-brown results and heat distribution with a convection cooking setting to enjoy consistently delicious results with sensor cooking controls that automatically adjust the time and power.
For more information about the CAFÉ™ brand and available products, visit cafeappliances.com or follow @cafeappliances on Instagram, Pinterest or YouTube.
About CAFÉ™
As a leader in design choice and performance, CAFÉ™ appliances offers high quality coffee makers, dishwashers, ranges, ovens and refrigerators with elements inspired by the latest trends in fashion and design. The CAFÉ™ brand operates under GE Appliances, a Haier company. For the latest products, and more information, visit www.cafeappliances.com.
About GE Appliances
GE Appliances strives to make the world a better place and is committed to leading in the U.S. communities where its 14,000 employees live and work. A purpose-rooted and passion-driven organization, GE Appliances believes there is always a better way. Headquartered in Louisville, Ky., products are sold under the Monogram®, CAFÉ™, GE Profile™, GE® Appliances, Haier, and Hotpoint® brands. Its appliances, which are in half of all U.S. homes., include refrigerators, freezers, cooking products, dishwashers, washers, dryers, air conditioners, water filtration systems, water heaters and small appliances. For more information, visit www.geappliancesco.com