Appliances help with the flow of people's households, but some are viewed as more necessary than others. When a refrigerator breaks down owners are apt to replace it in a matter of days, versus a dishwasher, which can be seen as more of a convenience. Consumer Market Insights Expert Heather Koyama takes a look at what owners can't live without when it comes to their appliance needs. 
Interested in a story on appliance trends or consumer buying behavior? Contact us if you'd like to speak with Heather and follow us on Twitter for more consumer insights.